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KIF or KAK
Apartheid Snacks

Apartheid Snacks

28.01.2013

KAK. What?! The apartheid snack has returned? Hate to be the one to point this out, but a fish flavoured corn chip named after a group of people… das racist! What’s next? Zulus, a crunchy snack that taste like beef and nqomboti? How about Jewtos; a fried matza treat that tastes just like kefilte fish. KAK. Straight KAK.

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RESPONSES (15)
  1. Anonymous says:

    yo it’s racist to be ignorant enough to think that a “Creole” is a group of people….
    A creole is a dialect of a language and can be shared by people of any skin colour.
    just sayin

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  2. Brian says:

    From Wikipedia

    Portuguese Africa
    The English word creole derives from the French créole, which in turn came from Portuguese crioulo. This word, a derivative of the verb criar (“to raise”), was coined in the 15th century, in the trading and military outposts established by Portugal in West Africa and Cape Verde. It originally referred to descendants of the Portuguese settlers who were born and “raised” locally. The word then spread to other languages, probably adopted from Portuguese slave traders who supplied most of the slaves to South America through the 16th century.
    While the Portuguese may have originally reserved the term crioulo for people of strictly European descent, the crioulo population came to be dominated by numerous people of mixed Portuguese and African ancestry. This mixing happened relatively quickly in most Portuguese colonies of the time. The growth of a mixed population was due to both the scarcity of Portuguese-born women in the settlements, and to the Portuguese Crown policy of encouraging mixed marriages in the colonies to create more stable populations.
    The crioulos of mixed Portuguese and African descent eventually gave rise to several major ethnic groups in Africa, especially in Cape Verde, Guinea-Bissau, São Tomé e Príncipe, Ziguinchor (Casamance), Angola, Mozambique. Only a few of these groups have retained the name crioulo or variations of it:
    Cape Verde
    the dominant ethnic group, called Kriolus or Kriols in the local language; the language itself is also called “Creole”;
    Guinea-Bissau
    Crioulos
    São Tomé and Príncipe
    Crioulos

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  3. Andy says:

    Uh thanks Brian Creole, Crioulos, Kriols or just like the chip packet says “Kreol”

    Anonz is another douche bag

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  4. Anonymous says:

    lol ya racist undertones maaaybe, but maybe a lot to do with the seafood flavour and the link between fishing communities and creole use?
    it doesn’t have to be an apatheid flashback.

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  5. Andy says:

    Can’t wait for them kefilte fish flavoured Jewtos!

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  6. Slow news day? says:

    Worried about racist overtones in your business, home or place of work? Hire Andy Davis today! Guaranteed to smell any instances of racism, real or imagined within a five city block radius!

    Andy, I dont know what racial group you come from , but clearly it hasn’t experienced enough kak if you’re feeling so left out you have to play watchdog for everyone else. Are there even any Creole people in SA? Are you going to get pissed at Spur next for their rampant misuse of Native American imagery?

    There’s way too much genuine hatred flowing around to add to it getting upset by this.

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  7. Heather says:

    ha ha ha – what is kif is that the packet you have so crisply scanned is clearly empty! Mahala, you got this one wrong!!! Kreoles are KIF!!! My kids agree…. can’t wait for Simba to make the next pack. With regard to the name choice, I don’t see anything wrong, with so much ‘critical discourse analysis’ around, we are running out of workable examples to historic context. Of course you still have conglomorates like FNB putting their foot in it every now and again to shake things up and broaden their markets LOL, but by and large it is left to Nando’s (and perhaps yourselves) to provide the alternative commentary. Not many people would be able to answer their kids’ question, “mom, what is a kreole?” and i think people should think they know and then google it…. and perhaps learn a little and think about it too….

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  8. cnut says:

    Douche-bag Davis owned!

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  9. cnut says:

    As for the chips… they were intended to represent being from Mauritius… as in Mauritian Creoles who fish…

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  10. ohboy says:

    why does cnut visit this site?
    always ragging on mahala but yet he keeps coming back
    what a chop.

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  11. Andy says:

    one of the unsolved mysteries of the universe

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  12. Andy says:

    Heather, imagine you yourself were Creole and your entire identity was appropriated to sell South Africans shitty corn chips. Not cool.

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  13. Anonymous says:

    A creole is not a race, but i see where you get the idea from. Look, Simba is using the creole allusion to refer to the seafood theme which is associated with islands who speak creole languages, lets not get lost in discourse, this is a seafood flavoured snack. Creole is not representing any group of people, but rather flavours associated with them. (is Tropika a racist brand?)
    Readers are smart enough to understand both sides of the argument and I think it’s safe to assume you do, too. Maybe if you acknowledged the Seafood Flavour aspect of the name instead of just the community (/ race) connotation you would have got a more understanding reading of your criticism.

    Furthermore, this has nothing at all to do with apartheid. Stop looking for a reaction, you’re getting the wrong one.

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  14. Sean Mcdingledangle says:

    Yeah! And what about those damn Irish Kettle Chips! The Irish suffered years and years of some the worst abuse imaginable, but you bastards are stuffing your face with some sort of racist irish potato loving joke! Burn it all down!

    My potatoes bring all the irish to the yard, damn right that famine was hard, I could feed to but you’ll have to starve!

    Guys, video was just released of our police gunning down civilians and joking about it. That is fucking KAK.

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  15. Anonymous says:

    Leave it to certain people to bring race and apartheid in to every thing . This is getting old real fast , get something else to blame your lame lack of intelligence on . If you want to call something “KAK” just look in the mirror or maybe you will call a mirror part of apartheid also as it has the same image staring back at you? Go ahead Simba your Kreols is KIF!!!!

    And to the NAY Sayers if you don’t like it don’t buy it look the other way Simba has a large variety of great flavors to choose from

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