Yes we know surfing is this soulful solitary pursuit of the perfect wave, but it’s time to embrace the crowd! Drop in on the Bos Earthwave event this weekend (29 & 30 September) and help break the World Record for the most people to surf a single wave. This is the one time in your surfing career where drop ins are not only tolerated but encouraged. To celebrate this festival of burning and fading we’re giving away a Bos Hamper to the value of R350 bucks. All you have to do is like the event, tag Mahala in a post on their wall and tune us about the time you kooked the hardest, got burnt the worst or pummeled a weekend warrior for disrespecting your sacred space next to the curl… anything surf related and the most compelling or humorous wins the prize. (tip: your mates liking the crap out of it will also help). But don’t forget, post it here and tag Mahala! Now go get it.
Your swag comes in this kif BOS Cooler!
And now for some PR:
BOS Earthwave Beach Festival
Guinness World Record attempt + Ocean & Beach events
Sustainable lifestyle event
Surfer’s Corner, Muizenberg, Cape Town
Saturday & Sunday, 29 & 30 September 2012
Far more than just wave-riding at BOS Earthwave Beach Festival this weekend
There will be far more than just wave-riding at the BOS Earthwave Beach Festival at Muizenberg this weekend and those attending the fifth edition of the sustainable lifestyles event can enjoy and participate in a wide range of fun-filled and informative beach sports and activities.
Alongside the attempts to set world records for ‘longest line of surfboards on a beach’ on Saturday and the ‘most surfers riding the same wave’ on Sunday are paddle races and touch rugby, a treasure hunt and beach cleanups, blood and ear testing, skincare advice, land paddling demos, celebrity autograph sessions, fund raising for worthy causes, give-aways, two after-parties and environmental talks and presentations.
The highlight of the environmental program is a presentation by renowned conservationist and extreme adventurer Braam Malherbe at 11am on Saturday. This motivational speaker, youth developer and TV presenter who ran the Great Wall of China for Operation Smile will elaborate on how we all need to DO ONE THING to make a difference for our environment!
There will also be videos on environmental talks and plenty of materials on sustainable lifestyle options from Greenpop, the City of Cape Town’s Environmental departments and WWF, while Tuffy have donated recyclable bags for the twice daily beach cleanups where those collecting the most rubbish earn prizes.
Spatone, the natural mineral-water-based iron supplement and sponsors of the medical facilities at the festival are offering FREE iron and glucose testing for athletes and spectators daily. MichaelGamePlan, the first CANSA endorsed men’s product in South Africa, is providing skincare advice and hampers of products on both days and Wavescape.co.za, SA’s foremost surfing portal, brings well-known ear, nose and throat expert Dr John Steer to conduct tests and give advice on ‘surfers ear’ on Sunday.
The marquee tent, where registration for the world record attempts takes place, will also host awareness and fund raising for the Sunflower Fund, whose Bandana Day is on 12 October, and the Shark Spotters who do so much to protect ocean users from apex predators but whose operations are only partially funded by local authorities.
The tent is also the venue for an autograph and poster signing session on Sunday featuring South African super-models Tracy McGregor and Leigh-Ann Roberts, both of whom have graced the cover of Playboy SA in 2012. The girls will be promoting the latest swimwear range from Fondle clothing, designed by Tracy, and we hope to see them gracing the waves during the Guinness World Record attempt too.
The inaugural People’s Post Touch Rugby Challenge is an invitational eight-team tournament on Sunday morning and the BOS Dig for Gold treasure hunt where hordes of kids comb the beach sand for prizes totaling thousands of Rand is scheduled for 12 noon the same day, just before the participants line-up for the attempt to set a new record for the number of surfers riding the same wave.
Demos and trials of the latest Land Paddling equipment from Kahuna Creations will run throughout the weekend, with one of the paddles up for grabs, and for those who want to try surfing for the first time there will be free Introduction to Surfing lessons available from Surf Emporium and Lifestyle Surf Shop.
The waves will be filled on both days with the region’s best young surfers in the Surf Emporium WP Inter-schools Champs, which includes a Surfing South Africa transformation project and the Battle of the Waves where all proceeds go to the Shark Spotters. The men’s final of the New Balance WP Longboard Champs will be run on Sunday morning to showcase the top local riders.
And for those watermen and women who would like to make history by being the country’s first tandem surfing champions, the inaugural Similasan Tandem Surfing Champs will see couples performing acrobatic lifts and poses as they ride the same surfboard. Anyone keen of participating in this event, which has unique handcrafted trophies and hampers of the sponsor’s homeopathic treatment for swimmer’s ear on offer, can enter for free via email@example.com
Another exciting new addition to the festival is the Coreban SUP Classic where stand up paddlers and surfskis will race from Muizenberg to Kalk Bay and / or Fish Hoek and back, depending on conditions. This demanding race will bring out the best in the burgeoning SUP community.
All these activities take place at surfers Corner on Muizenberg Beach, voted one of the world’s 20 top surf towns by National Geographic and undoubtedly one of the planet’s premier places to learn to surf. And thanks to the generous support of brands like BOS Ice Tea; Fondle; DaKine; Zigzag Magazine; Billabong; Rafikis; Von Zipper; Derevko Wetsuits; Kauai; Sector 9; MichaelGamePlan; Palmers and Kahuna Creations there will be heaps of valuable prizes to win while you’re there.
And when the beach action is over for the day, join the crowds at the official after-parties at Rafikis Restaurant in Kloofnek Rd in the city on Saturday night and at the Brass Bell in Kalk Bay on the Sunday where the official results of the world record attempts will be announced.
For the latest information of the BOS Earthwave Beach Festival go to www.facebook.com/BOS.Earthwave where you can find information, images and videos on how to become part of the activities.